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Welcome to Sugoi Fusion

Sugoi Fusion, located in London at 101 Notting Hill Gate, is redefining street food with its unique blend of Latin and Japanese flavors. Renowned for its innovative "noritacos," the menu features a delightful combination of crispy seaweed shells filled with fresh ingredients like soft shell crab and chicken karaage. Diners rave about the quick service and the easy-to-use Sugoi App, making ordering a breeze. Despite its unassuming exterior, the culinary creations inside speak volumes, with flavors that are as vibrant as the concept itself. Sugoi Fusion promises an unforgettable experience for adventurous food lovers!

Sugoi Fusion: Reviews & Ratings

Kin Pang
Kin Pang

Although in a nondescript building, that only has a white desk outside the entrance (for an Indian restaurant).. I did not regret one bit in waiting a few minutes outside for the chef to present me with my “Latin-Japanese” Tacos, once I had taken a bite! (It’s takeaway only, and the chef makes his delicious food from a club kitchen.) Ordering on the Sugoi App was simple and easy (there’s even a 1/2 price first order discount too, so don’t miss out). I had the Tropical, Katsu and Soft Shell Crab (Instead of a normal taco shell, it is a piece of crunchy nori (seaweed)). All super delicious. Nothing more needs to be said, apart from you should give them a try. Good points: Food is quick (about 15mins from order on app to pickup). Food is delicious! Bad points: A little difficult to find, you might even walk past it, but a sign for Sugio JPN on the wall is your marker. Or just look for the white desk on the pavement outside a doorway at 97-113. At 9 per taco at the normal price, is a little expensive.

Cassy
Cassy

This sushi taco is the most creative and delicious Japanese food I’ve ever had! Will definitely recommend everyone to give it a try:)

michael man
michael man

Super cool food and amazing tasting noritacos. Definitely summed up by the word 'Sugoi!'

verna.banana
verna.banana

Great new concept, awesome nori tacos, with chewy sushi rice, and topped with some delicious toppings like soft shell crab and tuna salsa. Yuuuuum ...

Winnie Wong
Winnie Wong

Who want to try Latin Japanese Street Food? On my last reel on Instagram @ccgyozalover, I was so lucky to be invited by @sugoijpn for their opening of the first customer facing store @boxpark in Shoreditch. So SUGOI!!! @sugoijpn put @japanified.uk @kawaiibowl.uk & @arepitasliders together in the store and so I could taste all their famous dishes in one go. Diablo @sugoijpn This is the famous Noritaco which is a seaweed tempura shell with a Japanese Latin fusion filling included chicken Karaage, mixed salad and sushi rice. The chicken Karaage was spiced up with the ingredients. It’s a beautiful creation between sushi and taco. Unique and tasteful Soft Shell Crab Burger @japanified.uk Brioche bun with soft shell crab tempura. I usually ate soft shell crab tempura on its own or as Maki. Surprisingly it went perfectly with the bun. Crispy and tasty Tequenos @arepitasliders Tequeno, a fried breaded cheese stick, is a popular snack in Colombia & Venezuela. The soft cheese inside was so rich and it’s a wonderful snack for beer and wine Every cheese lover should try it Tuna & Salmon Bowl @kawaiibowl.uk Sushi rice topped with soy marinated tuna & salmon mixed with pico de gallo (tomatoes, red onion, coriander and lemon). The tuna and salmon were so fresh and beautifully mixed with all the ingredients. Very refreshing and flavourful. Love it

Ismat Alhassan
Ismat Alhassan

Sugoi is one of my go-to places to deliver food from whenever I have a sushi craving. The concept of a sushi taco is something I’ve never come across before but it works so well. It can be a bit messy to eat but that comes with the territory. The food is always so delicious and the flavours are spot on. I would 100% recommend Sugoi JPN to anyone who loves sushi and wants to try something new.

Recetas Chef en casa Claudia Zamora Lavado
Recetas Chef en casa Claudia Zamora Lavado

If you want to try a total New experience and flavors Notitacos is your thing, great combination of flavors and textures, every bite is like a explosion in your mouth very recommend ...

Angel Donnarumma
Angel Donnarumma

This is a London's Jewell, honestly. It seems I was the last in my group on trying the Noritacos, all I kept hearing from my friends was how amazing and tasty they are... and I finally got to eat them, and DAM... NORITCAOS ARE GOOOOOOOD... I had 3, I 1st hit the "Tropical", then went for the best seller "Senor Crab" and at last I had the "Chingon"... dude, to lick your fingers... We will be going back and I already have my sight on "El Chapulin" (2 more hehe)

Location

  • Sugoi Fusion
    101 Notting Hill Gate, London W11 3JZ, United Kingdom Hotline: +44 20 3830 9555

Welcome to Sugoi Fusion, a culinary gem located at 101 Notting Hill Gate in the heart of London. This innovative brand specializes in a delightful blend of Latin and Japanese cuisines, offering a unique twist on traditional dishes. With a focus on creative flavors and textures, Sugoi Fusion stands out in the competitive food scene.

One of the highlights of Sugoi Fusion is their iconic "Noritaco" – a taco wrapped in crunchy nori instead of the usual tortilla shell. This exciting fusion results in a mouthwatering experience that combines the best of both worlds. Customers rave about the various fillings, including Tropical, Katsu, and Soft Shell Crab, which are all exquisitely crafted to delight the palate. Reviewers like Kin Pang note that the preparation takes place in a club kitchen, ensuring quality and care in every bite, even if it’s takeaway only.

The convenience of ordering through the Sugoi App adds to the brand’s appeal. The app is user-friendly, and first-time customers even receive a 50% discount on their first order! In just about 15 minutes from placing your order, you’re ready to indulge in a flavorful feast. While the location might be a bit hard to find, with just a white desk marking the entrance, the taste of the food is well worth the search.

Customers consistently express their enthusiasm for Sugoi Fusion’s innovative approach. Cassy describes the sushi taco as the “most creative and delicious Japanese food” she’s encountered. Similarly, Michael Man captures the essence of Sugoi with the word "super cool," perfectly encapsulating the excitement surrounding these noritacos. Each dish is thoughtfully prepared, with fresh ingredients, chewy sushi rice, and vibrant toppings that enhance the overall experience.

With a price point of £9 per taco, some may find it slightly on the expensive side, but the quality and culinary creativity offer undeniable value. In the world of food, where trends come and go, Sugoi Fusion marks a standout venture that is quickly gaining a loyal following among food enthusiasts in London.

Experience the vibrant world of Sugoi Fusion. Whether you’re a taco lover or an adventurous foodie, this brand promises flavors that are as bold as its concept.”